Compare Marketplaces: Selling on Vinted vs. Depop

Marketplace Strategies
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Compare Marketplaces: Selling on Vinted vs. Depop

There are many places to sell online, and Vinted and Depop are favourites.

 

Both apps are among the most popular platforms for the resale market, giving you a place to list and sell a wide range of categories from fashion to media and so much in between. The question is, which marketplace is the best place for you to turn your items into cash? Should you be selling on Vinted or Depop? Each app has its pros and cons, so let’s explore which is best for you.

 

👀 Did you know that you can crosslist to Vinted, Depop, eBay and others in just a few clicks with Vendoo



Quick Summary: In this article, we’ll explore:

  • Selling Categories
  • Ease of Use
  • Fees
  • Shipping
  • Getting Paid

 

And so much more! 

 

What is Vinted & Is Vinted Legit?

Vinted is an online peer-to-peer marketplace that facilitates the buying, selling, and exchanging of second-hand fashion and lifestyle items. Launched in 2013 as part of the larger Vinted platform in Lithuania, Vinted UK allows users to list items such as clothing, shoes, accessories, and  home goods. The marketplace is user-friendly and promotes sustainable fashion by encouraging the reuse and recycling of pre-loved items. Vinted UK has a strong community focus, with features that enable users to communicate directly with buyers and sellers, follow favourite profiles, and engage in the social aspects of thrifting and reselling. It appeals to a wide range of people looking for affordable and unique options, contributing to a more sustainable consumption mode.

 

What is Depop & Is Depop Legit?

Depop is a popular social shopping app that combines the features of a social media platform with an online marketplace, primarily targeting a younger audience. It allows users to buy, sell, and discover unique fashion items, including vintage clothing, streetwear, and independent brands. 

 

Launched in 2011, Depop has grown significantly, fostering a community of fashion enthusiasts who engage through liking, commenting, and following each other's profiles and style. Depop is particularly known for its vibrant and eclectic mix of trends and styles, making it a go-to destination for trend-conscious shoppers seeking distinctive and sustainable fashion and home items. 

 

👀 Did you know that Etsy acquired Depop in 2021?



Depop vs. Vinted: Which Marketplace is Better?

Vinted and Depop are among the most popular second hand marketplaces in the UK and the world, each with a distinct style and dedicated following.

 

Let’s explore the audience and demographic of Vinted vs. Depop:

 

Depop operates much like a social media site, where 42 million users can follow, like, and comment on listings, creating a community vibe; Depop prides itself in being a place not a platform. Depop, known for cool vibes and trendy fashion, has a strong appeal among younger buyers and sellers, with 90% of users below the age of 26. Depop UK has approximately 3 million monthly visits. Depop's user base is predominantly female, accounting for 60.74% of its audience. 

 

Vinted is an interactive peer-to-peer marketplace reporting 18 million active users, with approximately 95% of its traffic coming from the UK. Despite the smaller worldwide audience, it is more popular in the UK. Vinted also attracts a younger age group, with the largest percent of users in the 25-34 age bracket. Vinted buyers and sellers predominantly identify as female with a majority of approximately 62%.

 

Both Depop and Vinted cater to shoppers looking for second-hand items. While Depop has a broader international reach and a social media-like experience, Vinted stands out for its dominance in the UK market and high user loyalty. Whether you’re shopping for vintage treasures or trying to declutter, both platforms offer engaging and vibrant communities to explore.

 

While Depop is more popular on a global scale, Vinted is significantly more popular in the UK than. In 2023, Vinted generated ten times more revenue than Depop: 

 

vinted vs depop

Image Source: Business of Apps 

 

Top Selling Items & Categories on Vinted vs. Depop

Vinted and Depop both offer an array of selling categories. While both are known for fashion and apparel, there is quite a bit that you can sell on both:

 

What Can You Sell on Depop? 

 

depop UK

Image Source: Depop Design Studio 

 

On Depop, you can sell a diverse array of items beyond just fashion and apparel. While the platform is well-known for its eclectic mix of vintage clothing, streetwear, and OOAK (one-of-a-kind) fashion,  it also features a wide range of other categories.

 

On Depop, you can sell:

  • Fashion: Men’s, Women’s, and Children’s Fashion
  • Media like books, records, CDs, DVDs, and video games
  • Electronics select technology products and accessories,
  • Sporting Equipment in select sub-categories
  • Lifestyle Items including home decor, beauty products, art, and collectibles. 

 

While Depop is known for fashion, the broad spectrum of categories allows sellers to reach a wide audience, catering to various interests and hobbies while promoting sustainable and second-hand shopping.

 

👀 Did you know that top-selling categories on Depop in the UK include fashion, media, and video games? 



What Can You Sell on Vinted?

 

Vinted UK

Image source: ICS Digital



On Vinted in the UK, you can sell an extensive variety of items beyond just fashion. While it's widely known for second-hand clothing, shoes, and accessories, Vinted also supports the sale of numerous other categories.

 

On Vinted, you can sell: 

  • Fashion: Men’s, Women’s, and Children’s Fashion
  • Media like books, records, CDs, DVDs, and video games
  • Electronics select technology products and accessories,
  • Petcare products and accessories 
  • Lifestyle Items including home decor, beauty products, art, and collectibles. 

 

This wide range of selling categories ensures that Vinted appeals to a broad audience, making it a versatile and convenient platform for buying and selling. 

 

👀 Did you know that top-selling categories on Depop in the UK include fashion, media, books, and art? 

 


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Selling Fees: Vinted vs. Depop

Vinted and Depop both have no selling fees! That’s right, there are no fees to sell your items on either marketplace!

 

You might be wondering, how do they make money? The answer is a combination of fees charged to buyers and optional promotional fees for sellers.

 

Both marketplaces charge fees to buyers. When a purchase is made, a small fee is added to the total price paid by the buyer. This fee helps cover operational costs and ensures that the platforms can continue to provide their services without charging sellers directly.

 

💡 Tip: Be mindful of potential fees paid by buyers when pricing. 

 

In addition to buyer fees, Vinted and Depop offer various promotional tools and features that sellers can purchase to increase the visibility of their items. These optional paid promotions can include features like boosting a listing to appear at the top of search results, highlighting items to attract more attention, or offering bundle discounts to encourage larger purchases. By providing these paid promotional options, Vinted and Depop create additional revenue streams while giving sellers more opportunities to make more sales.

 

This dual approach of charging buyer fees and offering paid promotions allows both marketplaces to operate sustainably without burdening sellers with direct selling fees. It also encourages a more dynamic and competitive marketplace, where sellers can choose to invest in promotions if they wish to gain an edge in attracting buyers.

 

💡 Tip: Promotions are worth it on both Depop and Vinted, especially when there are no seller fees. 

 

Overall, the absence of selling fees makes Vinted and Depop attractive platforms for individuals looking to sell their pre-loved items, while the buyer fees and optional promotional features ensure that the platforms can continue to thrive and grow.

 

 

Shipping on Vinted vs. Depop 

When it comes to shipping on Depop and Vinted, both offer a range of options designed to accommodate sellers’ needs and preferences.

 

Shipping options are similar on both marketplaces, with both offering integrated shipping (through the marketplace) or custom shipping, personalised to your preferences. Let’s explore how shipping works on Vinted and Depop:

 

How Does Shipping Work on Depop?

When it comes to shipping on Depop, there are several convenient options, so sellers can choose what works best for them. 

 

Integrated Shipping on Depop

First, there’s Depop’s Integrated Shipping, which is highly convenient. This option allows sellers to purchase and print shipping labels directly from the Depop app, streamlining the shipping process. The main advantage is the ease and efficiency it provides; sellers don’t need to leave the app to arrange shipping, and buyers can track their packages easily.

 

Another benefit is that sellers do not necessarily need to weigh and measure every package; instead just knowing an estimate to select the appropriate shipping tier.  However, a potential downside is that it might be slightly more expensive than other shipping options, as the rates are set by Depop's partner carriers.

 

Here are the Depop shipping rates as of June 2024 for Depop pre-paid shipping labels through Evri:

depop uk shipping

Image Source: Depop Help Centre

Custom Shipping on Depop

For those who prefer more control over their shipping methods, Depop offers the option to set your own rates through Custom Shipping. Sellers can choose their preferred carriers and services, which can be particularly beneficial for items that require special handling or for providing cheaper shipping options.

 

The flexibility of custom shipping can lead to cost savings and tailored shipping solutions. This also allows you to select your own carrier, providing more options. However, the downside is that it requires more effort and time from the seller to manually manage the shipping process, including weighing, measuring, purchasing labels, providing tracking information, and arranging drop-offs or collections.

 

📦 Learn more about how to ship with Depop.



How Does Shipping Work on Vinted?

Vinted offers a variety of shipping options designed to accommodate the diverse needs of both buyers and sellers, each with its own advantages and disadvantages.

 

Integrated Shipping on Vinted

Like Depop, Vinted provides Integrated Shipping, which simplifies the entire shipping process. With this option, sellers can generate shipping labels directly through the Vinted app, making it easy to track parcels from dispatch to delivery. The major benefit of integrated shipping is its convenience; sellers don't need to worry about manually arranging shipments, and buyers get reliable tracking information. However, the downside is that this convenience might come at a slightly higher cost compared to self-shipping options.

 

For Integrated Shipping, Vinted offers several shipping providers: 

  • Evri
  • InPost
  • Yodel
  • DPD

 

Custom Shipping on Vinted

For sellers who prefer more control over their shipping processes, Vinted offers a Custom Shipping option. This allows sellers to set their own shipping rates and choose their preferred carriers. The primary advantage here is flexibility; you can tailor your shipping methods to suit your needs or offer more competitive shipping rates. On the flip side, custom shipping requires more effort; managing the entire shipping process, including weighing, measuring, purchasing labels, entering tracking information, and arranging parcel drop-offs or collections.

 

📦 Learn more about how to ship with Vinted

 

When it comes to shipping on Depop and Vinted, both offer a range of options designed to accommodate sellers’ needs and preferences.

 

Shipping options are similar on both marketplaces, with both offering integrated shipping (through the marketplace) or custom shipping, personalised to your preferences. 

 

 

Getting Paid: Redeeming Your Balance on Vinted vs. Depop

When selling on Vinted and Depop, getting paid and redeeming your balance is designed to be both easy and fast. On both marketplaces, you get paid relatively quickly. On Depop, payment will be automatically transferred to you, whereas you must manually transfer your funds on Vinted. 

 

Let’s explore the steps involved in receiving payments and redeeming your balance on both Vinted and Depop: 

 

Getting Paid on Depop

On Depop, you’ll get paid within 10 days of delivery.

 

Getting paid on Depop is a straightforward process thanks to Depop Payments. Once a buyer purchases an item, the payment is processed and held in your Depop balance until you ship the item and the buyer confirms its receipt.

 

Here’s how it works: After you ship the item, the buyer has up to three days to confirm that they've received it. If the buyer doesn't confirm within this timeframe, Depop automatically releases your funds. Once confirmed, the funds are released from your Depop balance to your linked bank account. This typically takes a few days, depending on your bank's processing times. Note that you do not need to transfer your balance (in fact, you can’t) it happens automatically. 

 

To redeem your balance, you need to have a verified Depop account, which involves linking your bank account or PayPal account for payouts. It's important to ensure that all your account details are accurate.

 

Getting Paid as a Seller on Vinted

On Vinted, your funds with be available for transfer within two days of delivery. 

 

Withdrawing your balance on Vinted is simple and  secure. Once you complete a sale, the payment is held in Vinted's secure payment system until the transaction is confirmed as complete.

 

Here’s how it works: After you’ve shipped the item, the buyer has two days to confirm its receipt. If they fail to do so, the system automatically confirms the delivery after a specified period, ensuring you get paid even if the buyer forgets to confirm. Once the delivery is confirmed, the payment is released to your Vinted balance.

 

To access your funds, you need to transfer them from your Vinted balance to your bank account. The funds usually take a few business days to appear in your bank account, depending on your bank.

 

Vinted also requires that your account is fully verified, including providing necessary identification documents and linking a valid bank account.

 

You might also be interested in the article: Vinted vs. eBay: The Pros and Cons

 

Reviews: Vinted vs. Depop 

In comparing public reviews about Vinted and Depop, it is clear that they are both loved by buyers and sellers alike. Both marketplaces are user-friendly and promote sustainable fashion. It should be noted that many reviews compliment Vinted’s customer service team, there are many reviews with less satisfactory feedback about customer support from Depop.

 

While many buyers and sellers have a preference between the two; it’s clear that most agree that both are much easier to use than eBay.

 

👀 Did you know that eBay recently removed seller fees for clothing to compete with Depop and Vinted (this applies to the UK only). 

 

Depop, resembling a social media platform, appeals to younger users and charges a 10% seller fee. In contrast, Vinted is more transactional and free for sellers, but buyers pay a protection fee. Refund processes also differ, with Depop offering more seller control and Vinted emphasising buyer protection. Each platform caters to different markets and user preferences. For more details, visit the Vendoo blog.

 

You might also be interested in the article Is Vinted or Depop Better? Vinted vs. Depop Review

 

Which is Better, Depop or Vinted? 

They’re both great! I recommend crosslisting to both of them to increase your chances of making sales. Depop and Vinted both offer a wide range of selling categories, ease of use, advanced seller tools, and no selling fees.  

 

Here’s a quick recap of some major differences between Vinted and Depop: 

 

Vinted vs Depop Differences: 

  • Vinted has a larger audience in the UK, whereas Depop has a larger global audience.
  • Depop offers more sub-categories for fashion and apparel, and Vinted offers more sub-categories for homewares. 
  • Depop is more social, whereas Vinted more transactional
  • Depop more geared toward curating a shop/business while Vinted markets to an audience looking to declutter personal items from their home.  
  • Depop automatically transfers your funds, whereas on Vinted you must manually transfer them.
  • In  analysing reviews, people explain that things are often sold for less on Vinted



Vinted vs Depop Similarities: 

  • Both Depop and Vinted are easy to use, especially in comparison to marketplaces like eBay and Etsy.
  • Both marketplaces have no seller fees
  • Incoming offers from potential buyers are not binding on either marketplace.
  • Both marketplaces are known for fashion, but offer a wide range of selling categories.
  • Both marketplaces, along with many others, are integrated with Vendoo, the #1 crosslisting solution for resellers.

 

Why choose just one? You can crosspost to Vinted, Depop, eBay and others in just a few clicks with Vendoo

 

Which do you prefer: Vinted or Depop? Tell us in the comments! 👇🏼

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